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The WorldTV Content Distributor Network is geared towards distributors who want to increase revenues, open new markets and fulfill the growing demand for highly targeted, international content. In support of these goals, we provide our distributor partners with a suite of services unparalleled by anyone, anywhere, including:
WorldTV actively and proactively works to promote and support the broadcasters that sign up with us by offering an unmatched array of services, including our:
- Global Sales Force
- Marketing Rollout Program
- Research and Market Intelligence Services
- Technical Backbone Support
WorldTV is a global organization with 18 sales offices around the world and has a physical presence on every continent. Our dedicated team of sales and content rights acquisition specialists have the right contacts, the right skills and the right channel knowledge to source the best international content that makes the most sense for your subscribers. What's more, our sales team provides you with a single point of contact - regardless of whether you are sourcing one channel or one hundred channels - you are always dealing with WorldTV - and only WorldTV - instead of potentially hundreds of different broadcasters, and the different contracts, terms and conditions that go with them.
WorldTV has dedicated resources in place to support our distributors with a wide array of marketing initiatives designed to support the rollout of new channels and new channel packages. We take a multipronged approach to marketing, carefully calibrated and attuned to the markets, channels and audiences involved. While some things are universal - some things are not. At WorldTV, we customize accordingly. We do not market to the Wolof community the same way we market to the Chinese community.
In addition to marketing activities involving print, online and on-air media, WorldTV also engages in:
- Grassroots marketing
- Targeted/niche marketing
- Community liaison
- Cultural events and holiday sponsorships
All of which are designed and approached with the distributors' target audience in mind.
WorldTV actively works to support our distribution partners with insightful research and market intelligence. We work to identify opportunities, audiences and the synergies that exist between multicultural markets and multicultural content. WorldTV proposals are always actionable, content acquisition is always purposeful, channel rollouts are always targeted and marketing programs are never executed blindly. Our research office, World Wise Consultancy, builds and maintains proprietary databases that help us pinpoint exactly where your markets are and who your audience is. How many Hmong live in Detroit, where is the largest concentration of Russians, how many Americans speak Armenian at home, what type of programming do Korean immigrants crave? These are just some of the vital questions that we can answer for our distribution partners.
WorldTV is a division of GlobeCast, a global provider of technical content management and worldwide transmission services for professional broadcast delivery. We own and operate a state of the art, global satellite and fiber network. Our technical and engineering teams are on duty 24 hours a day, 7 days a week. We care for your signal from ingestion to delivery. We have technical facilities located on every continent worldwide.
When you partner with WorldTV, you know that you are teaming up with a complete, end-to-end content rights management organization that knows how to cover all the bases.
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